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VG87
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Avoncroft Sires


Livestock news

Staff take-over at genetics firmSource: FWi 10 May 2004

By Farmers Weekly staff

EMPLOYEES OF Dutch cattle genetics specialist Avoncroft Sires have staged a staff buy-out of the company.

This follows the decision of Continental parent company CR Delta VRV to stop marketing semen from Holland Genetics bulls in the UK.

The pull-out was blamed on difficult trading conditions.

But Avoncroft's David Matthews said the new business, which will be called Avoncroft Genetics, would increase profitability by reducing overheads.

11/5/2004, 22:01 Link to this post PM via Email   PM via Forum
 
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Ex97
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Re: Avoncroft Sires


Does this mean Avoncroft will now only sell the Inimex bulls from CRI and Germany?

I hear there are also changes at Cogent. Any details?

Last edited by Bullpen, 12/5/2004, 8:54
11/5/2004, 23:45 Link to this post PM via Email   PM via Forum
 
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VG87
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Re: Avoncroft Sires



looks like FWI had not read the press release !!
Avoncroft (UK) employees take over sales activities
 

Employees of the British daughter company Avoncroft will take over the sales activities as from 1st May 2004. Recently, agreement on this has been reached with the executive board of CR Delta VRV. The continuing losses of Avoncroft were reason for the supervisory board of CR Delta VRV to decide to terminate the current way of marketing.

The new Avoncroft owners will take up the sale of Holland Genetics semen from 1st May. Barbara Matthews, one of the shareholders: “There is a proven market for semen from Holland Genetics bulls. We are pleased with the opportunity to be able to take over the sale of these bulls.”
Because of this initiative, semen from Holland Genetics bulls will continue to be available to British customers. The other Avoncroft activities (semen storage for private individuals as well as distribution of semen and liquid nitrogen) will be terminated in due course.

Pleased with initiative
Avoncroft was taken over in 2000. The British company got into stormy weather due to the FMD crisis in 2001. In spite of repeated reorganisations, efforts were not successful to get the company into the black. CR Delta VRV is pleased with the initiative of the Avoncroft employees. Executive director Jan Jansen: “the continuing losses compelled us to think about alternatives. Transferring the sales activities to employees is the best option for both parties.”

CR Delta VRV wishes the Avoncroft employees every success with the sales activities.
12/5/2004, 11:58 Link to this post PM via Email   PM via Forum
 
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Re: Avoncroft Sires


So thye weren't making a profit when they were owned by CR Delta VRV, but they think they can make one by acting as agents of CR Delta VRV.

 emoticon emoticon emoticon emoticon
13/5/2004, 19:43 Link to this post PM via Email   PM via Forum
 


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